Alicia Gowans’ Road to LA: Part 9 – Peak Week

The wait for one of the most competitive WBFF shows outside of World Championships is almost over. Only three days to go! I’m excited, but a tad nervous. As I look around Venice Beach and catch up with some of my fellow pro-athletes, I’m humbled by the amazing physiques I will …

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Alicia Gowans’ Road to LA: Part 8 – Confidence

I’m less than two weeks away from the stage and now only a few short days before I fly out to start my peak week in LA! The week before travelling is always a bit manic. Add in an international competition and it takes the mayhem to the next level. …

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Alicia Gowans’ Road to LA: Part 7 – Self Belief

There are no coincidences that our greatest successes in life come at times when we feel most supported. I truly believe that one can never underestimate the power of words, the impact of a simple gesture or the genuine strength of self love upon the attainment of a goal. At …

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Alicia Gowans’ Road to LA: Part 6 – Travel

Travelling internationally can be challenging at the best of times. What to wear, what to pack, arranging visas, accommodation and flights. The list of things to organise can be endless. But what it’s like travelling and competing internationally as a professional athlete? Well take your normal list of things to …

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Alicia Gowans’ Road to LA: Part 5 – Nutrition

If you have ever competed in body building you will know that nutrition during comp prep is incredibly different to what you might experience as a fitness enthusiast, someone undergoing a transformation process or someone just trying to lose weight. I am five weeks out, so at this point things are …

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Alicia Gowans’ Road to LA: Part 4 – Bio-mechanics

I’ve hit the 6 week mark until LA – eek! As with every prep, there have been ups and downs, setbacks and challenges. Most athletes, those in professional sport, and fitness enthusiasts will know that injuries are just part of this territory. But how do you come back from injury? …

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Alicia Gowans’ Road to LA: Part 3 – Muscle Engagement

Heading into stage, I’m often asked what is the most important component of body building to focus on when you want to build size, shape and symmetry. The answer may surprise you! While many would talk about the need to focus on hypotrophy programs, macro nutrient splits or the right …

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Alicia Gowans’ Road to LA: Part 2 – Injury And Flexibility

You’ve sneezed before right? I mean everyone has! But have you ever sneezed, popped a disc out in your back and potentially had your whole comp prep derailed? That was my week last week. Nine weeks out from stage and laying on the physios table, wondering how I was going …

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Alicia Gowans’ Road to LA: Part 1 – Mindset And Goal Setting

Bulk ambassador Alicia Gowans is a WBFF Fitness Diva Pro, WBFF International Liaison and the owner and head coach of Ally’s Angels and Alphas. She is again competing on the world’s stage in just nine short weeks at the WBFF LA ProAm. You can follow Alicia’s journey to the WBFF LA …

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Measuring your way to success

When you are working towards a goal, how do you measure your progress? Is it by a number on the scales? It is by how you look compared to someone else? Or is it by how much stronger and fitter you are feeling? Everyone has a different way of measuring progress. But …

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WBFF Pro Alicia Gowans bodybuilding & Comp Prep Tips

It’s October! One of my favourite times of year. Why you ask? Well its the middle of the second competitive season for body building in Australia for 2016. Some have competed already, others are just ramping up for, or going through their peak weeks. It’s an exciting time and as …

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Alicia Gowans – Inflammation in the body due to injury & how to use alternative therapies plus nutrition to correct

I am always research alternative approaches in everything I do. No matter if its training, nutrition or general well-being I am always keen to learn from those around me. They can be experts in their respective fields, any one of my many clients, or the fantastic health professionals that have …

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Hectic Schedule & Intermittent Fasting

There has been A LOT of talk in recent years about the benefits of intermittent fasting. For body builders used to eating at set intervals, the thought of going for a prolonged period of time without food can seem daunting! Trust me, unless I’m dialing down for stage, I NEED …

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Alicia Gowans – Injury

I have always been that girl that pushes the limits! Whether it in corporate, in the gym or on stage, I have always pushed myself to be best I can be. I have never settled for anything less than 100% from myself and I set the bar high! My journey …

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On the Road to Worlds: The Importance of Good Supplements

Alicia Gowans is a 34 year old competitor who made her debut in the INBA a few years ago. After some fantastic early results which saw her winning the Miss Fitness Australia INBA title in her second year, she went onto receive a pro card in the WBFF shortly after. …

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